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Latest articles

The Human Side of Privacy: What Drives Cookie Consent Decisions
Users don’t just click banners—they react emotionally. This post explores trust, behavior, and cultural factors behind real consent decisions.
January 23, 2026
3 min

The Psychology of Consent Banners: How Colors, Icons, and Language Shape User Trust
Design choices influence consent decisions. Explore how colors, wording, and icons affect trust—and what regulators consider manipulative design.
January 22, 2026
3 min

Consent Decay: When Does Your Cookie Consent Expire Under GDPR
Consent doesn’t last forever. This article explains when cookie consent becomes invalid, why regulators expect renewal, and how CMPs prevent compliance gaps.
January 16, 2026
5 min

GDPR & Google Ads: A Simple Guide to Compliance and Tracking
Google Ads cookies power conversions and remarketing, but they also carry compliance risks. This guide explains how to track responsibly using consent-first practices.
January 15, 2026
4 min

CMP Myths Busted, Part 5: “Using a CMP Guarantees Full Compliance”
A CMP alone doesn’t guarantee GDPR compliance. This article explains why correct setup, tag control, consent logging, and ongoing updates are essential to stay legally compliant.
January 08, 2026
3 min

CMP Myths Busted, Part 4: “Once Set Up, Your CMP Takes Care of Everything”
A CMP isn’t a set-and-forget tool.This article explains why consent compliance needs ongoing reviews, updates, and audits to prevent broken banners, misfiring tags, and legal risks
January 07, 2026
3 min